LumenData is pleased to be working with Reltio Engineering to improve the Salesforce.com (SFDC) connector. The collaboration has provided our team the opportunity to work with the API as the connector is being developed. We are very excited about the capability that the connector will enable us to offer to Reltio customers. To learn more […]
Many companies have Salesforce.com (SFDC) in their IT landscape in addition to Oracle’s market-leading CX software, such as Eloqua, Responsys, Maxymyzer, etc. To enable a 360-degree view within these landscapes, LumenData has developed a real-time, bi-directional integration between SFDC and Oracle CDM using Oracle’s Integration Cloud Service (ICS). Benefits of the integration include data quality, […]
LumenData has developed significant expertise in BlueKai. Working with a leading self-storage company, LumenData has been able to analyze customer and prospect funnels to improve conversions and to optimize ad spending. By combining the client’s first-party data (MDM) and third-party data (BlueKai), LumenData has been generating 200-400 unique insights per arriving shopper within milliseconds of […]
As the United States recovered from the Great Recession, retailers faced challenges with customers spending more cautiously and gravitating towards the most economical offerings. Learn how a Supermarket Giant deployed a Customer Profile Data Hub to increase customer retention and to continue to grow earnings despite the weakened economy. Contact us to receive a copy […]
A leading self-storage company is leveraging LumenData’s Predictive Analytics Platform for dramatic improvements in customer retention and retention rates. LumenData’s unique Prediction Engine, coupled with the storage company’s PII data and BlueKai data is generating entirely new insights into its shoppers and customers. The combination of PII and non-PII data creates a deep understanding of […]
LumenData announces brand new integration between Customer Data Management, Oracle Sales Cloud, and Oracle’s new ICS (Integration Cloud Service). Leverage ICS to take advantage of bidirectional search and match, data quality, and data augmentation across all applications. This is a great way to integrate Salesforce.com in your Oracle Marketing, Sales, and Service Cloud applications. Oracle’s new ICS product is […]
LumenData to provide strategy, consultation, and implementation services for Informatica MDM, Data Quality, and Data Integration technologies PRLOG (Press Release) – Santa Clara, CA – LumenData is pleased to announce that the company has joined the Informatica INFORM Program as a Foundation Premier Partner to provide customers with in-depth expertise and rapid deployment for Informatica […]