In 2020, state and local governments have been put under immense pressure to track and manage COVID-19 cases and exposure. That’s difficult when most are tethered to old, inflexible, disparate legacy data management infrastructures. A tangle of privacy laws complicates these efforts for state and local governments, however, as does the need to integrate disease control data with economic data to track the resulting fallout as the pandemic spikes in different regions. LumenData can provide expert guidance as you work to quickly respond to these pressing data needs.
We’ve also been awarded a GSA IT-70 contract, further easing engagements with government agencies.
Data Modernization for Higher Education Institutions
In the higher education sector, institutions have been making great strides to modernize their systems in recent years. Some progressive institutions are even creating new CIO positions to guide their digital transformations as they look to reduce costs through process optimization and gain a data-driven edge in the increasingly competitive market for incoming students. They’re also looking to eliminate paperwork, reduce redundancy, and maximize the value from their student and alumni data. Others have unique and novel income sources they need to manage, such as royalties.
Student data itself is a particularly large challenge for higher education institutions. We’re currently working with a top-tier university to help them improve their engagement with prospective students. Just as businesses use Customer Relationship Management (CRM) tools and marketing automation to capture data on prospects and influence their buying decisions, colleges and universities also need to improve how they use their data along each student’s lifecycle. There’s the initial engagement and tracking to attract incoming high school students, the ongoing communication with current students, and the transition in communications and messaging as students graduate and become alumni.
What’s similar across these government and education sectors is the complexity of their data management challenges, especially as many continue to rely on antiquated databases and older, disconnected legacy systems. But LumenData is here to help. We’ve already worked with scores of higher education institutions and public entities to help them better manage, track, clean, and utilize their valuable data resources. We can help you, too.
To learn more, contact us at email@example.com. Or, visit our Who We Serve page to learn how we helped institutions like the University of Colorado centralize and better utilize their student, alumni, faculty, parent, and donor data.