Many companies have Salesforce.com (SFDC) in their IT landscape in addition to Oracle’s market-leading CX software, such as Eloqua, Responsys, Maxymyzer, etc. To enable a 360-degree view within these landscapes, LumenData has developed a real-time, bi-directional integration between SFDC and Oracle CDM using Oracle’s Integration Cloud Service (ICS). Benefits of the integration include data quality, […]
Self-storage Company Leverages LumenData’s Expertise in BlueKai for Unique and Differentiated Customer Insights
LumenData has developed significant expertise in BlueKai. Working with a leading self-storage company, LumenData has been able to analyze customer and prospect funnels to improve conversions and to optimize ad spending. By combining the client’s first-party data (MDM) and third-party data (BlueKai), LumenData has been generating 200-400 unique insights per arriving shopper within milliseconds of […]
A leading self-storage company is leveraging LumenData’s Predictive Analytics Platform for dramatic improvements in customer retention and retention rates. LumenData’s unique Prediction Engine, coupled with the storage company’s PII data and BlueKai data is generating entirely new insights into its shoppers and customers. The combination of PII and non-PII data creates a deep understanding of […]
Workshop on Deriving Insights into Consumer Behaviors at the MDM & Data Governance Summit San Francisco
Tutorial: Big Data & Social MDM – Leveraging 1st & 3rd Party Data to Derive Behavioral Insights
Thursday, June 8, 2016, 2:15-3:00 PM PST
MDM & Data Governance Summit, San Francisco
Register to attend!
PRLog (Press Release) – June 6, 2016 – San Francisco, CA – LumenData’s CEO, Nimish Mehta, will lead an in-person tutorial on techniques that enable businesses to gain insights into their customers’ behaviors by leveraging a master data strategy and system and predictive models. The session will be held at the MDM & Data Governance Summit in San Francisco, CA, on June 8.
Topics will include
- Identifying and governing which Big Data and ambient data sources help comprise the “longitudinal” customer view
- Understanding how to map ambient data sources to first-party Master Data Management (MDM) data
- Accommodating and addressing customer concerns of privacy and security when blending first- and third-party data
Nimish Mehta is a seasoned technology executive with more than twenty-five years of experience in managing global software businesses. He has held various executive positions at major high-tech companies including Senior VP Enterprise Information Management at SAP, Group VP, Master Data and Integration at Siebel Systems, CEO at Stratify, Inc. and Senior VP at Oracle Corporation, where he reported directly to CEO Larry Ellison. Nimish has also served as a Member of Technical Staff at AT&T Bell Laboratories.
About MDM & Data Governance Summit San Francisco
The MDM & Data Governance Summit series is at the forefront of IT industry events in providing the necessary insight and best practices as well as quality networking opportunities. This is the world’s premier conference dedicated to these two topics and provides a mixture of leading industry analyst trend perspectives, a wide array of use cases, market-leading product-specific sessions, and best practice panel discussions.
LumenData is a leading provider of Enterprise Information Management solutions with deep expertise in implementing Data persistence layers for data mastering, prediction systems, and data lakes as well as Data Strategy, Data Quality, Data Governance, and Predictive Analytics. Through a combination of highly trained consultants, strong partnerships, relentless focus on quality and executive oversight, LumenData has successfully delivered planning, implementation, integration, maintenance, and training services to over 50 blue chip clients in various industries.
LumenData’s predictive analytics offering enables companies turn data into actionable insights by leveraging advances in machine learning, big data, and cloud computing.
For more information about LumenData’s MDM offerings, please contact us.
View the press release here.
LumenData announces brand new integration between Customer Data Management, Oracle Sales Cloud, and Oracle’s new ICS (Integration Cloud Service). Leverage ICS to take advantage of bidirectional search and match, data quality, and data augmentation across all applications. This is a great way to integrate Salesforce.com in your Oracle Marketing, Sales, and Service Cloud applications. Oracle’s new ICS product is […]
Webinar: Gaining a Competitive Advantage through Strategic Use of your Constituent Data and Experience
Thursday, May 5, 11:00A PST/2:00P EST
Across the US and the rest of the world, the higher education market has become increasingly hyper-competitive. Master Data Management enables institutions to meet the demanding expectations of the higher education landscape to better serve their constituents.
With MDM, higher education institutions can
- Significantly drive down data and technology management costs.
- Improve recruiting initiatives.
- Increase fundraising with accurate personalized events and campaigns.
- Prevent duplicate data and the gaps that may occur with incomplete student data across multiple data systems.
- Improve the constituent experience overall to achieve “a student-university relationship for life.”
The webinar features Jason Armbruster, Enterprise Architect at the University of Colorado, who will share what CU has done to improve their constituent data and improve its competitive advantage. The University of Colorado leverages LumenData’s integration between Oracle MDM and salesforce.com to drive clean, de-duplicated, and standardized information to and from salesforce.com.
LumenData is pleased to announce that we have signed a reseller agreement with Oracle for BlueKai. Uniquely positioned, LumenData can assist clients in leveraging Oracle Data Cloud data in their eCommerce deployments to increase onsite conversion rates and to optimize AdWords spend. For more information on how to leverage your PII and non PII data, […]
Oracle OpenWorld 2015 MDM Customer Appreciation Dinner
Ozumo Restaurant, San Francisco, CA 94105
Tuesday, October 27, 2015
To receive an invitation for the dinner, please contact LumenData at firstname.lastname@example.org.
Join LumenData in an evening of networking and fine dining with MDM experts and customers from around the world.
PRLog (Press Release) – October 22, 2015 – San Francisco, CA – LumenData, a leader in Enterprise Information Management (EIM) and an Oracle Gold Partner, proudly sponsors the annual MDM Customer Appreciation Dinner at Oracle OpenWorld 2015.
The dinner is a unique opportunity for Oracle OpenWorld attendees with interests in Oracle MDM and Data Quality to network with peers from around the world, including the Oracle Enterprise MDM Team and MDM customers and industry thought leaders. LumenData has sponsored this dinner every year for the past several years.
About Oracle OpenWorld
Oracle OpenWorld is the leading global education and networking event that provides in-depth information about Oracle technology, technical sessions, and access to Oracle experts from around the world, including partner vendors.
View the press release here.
Predictive Analytics Engine Our Predictive Analytics engine continues to generate significant value for our customers. We are now routinely generating 85%+ prediction accuracy for metrics such as Lifetime Customer Value, Cart Abandonment, and others based on clients’ CRM and MDM data. Hosted on Amazon AWS, our engine generates predictions in millisecond intervals, which makes it […]
LumenData is excited to welcome a multinational IT company to our portfolio of clients! The company has chose us to implement Oracle Data Governance. LumenData also continues to work with one of the largest American supermarket chains in implementing Oracle Customer Hub. Additionally, we are working with a large, public university to integrate Salesforce.com into Customer Hub. All […]