Data Management

Webinar: Mastering Digital Business Transformation with Informatica MDM

July 14, 2015

“Mastering Digital Business Transformation with Informatica MDM”
Tuesday, July 14, 2015, 9:00-10:00 AM PST
Register Now!

Participants are highly encouraged to bring their questions.

Informatica and LumenData will co-host a webinar on how Informatica MDM enables enterprises to provide differentiated services to customers in the digital era.

PRLog (Press Release) – Silicon Valley, CA – LumenData and Informatica will co-host a webinar on how Informatica MDM acts as a “stable core,” required in Digital Business Transformation to enable organizations to become data-ready enterprises and provide differentiated service to their customers.

Informatica’s Senior Product Marketing Manager for MDM, Prash Chandramohan, will cover the following topics:

  • Digital transformation and MDM
  • Overview of Informatica MDM
  • Customer case study
  • Transformative Customer Experiences and the role of MDM
  • Business and technical considerations when deploying MDM

LumenData’s CEO, Nimish Mehta, will share his experiences and best practices working with organizations that have used Informatica MDM to transform their business to drive better customer experience, to improve operational efficiencies for faster time to market, and to comply with government regulations.

About Informatica

Informatica Corporation (Nasdaq:INFA) is the world’s number one independent provider of data integration software. Organizations around the world rely on Informatica to realize their information potential and drive top business imperatives. Informatica Vibe, the industry’s first and only embeddable virtual data machine (VDM), powers the unique “Map Once. Deploy Anywhere.” capabilities of the Informatica Platform. Worldwide, over 5,000 enterprises depend on Informatica to fully leverage their information assets from devices to mobile to social to big data residing on-premise, in the Cloud and across social networks.

View the press release here.

Featured Speakers:

Prash Chandramohan Nimish Mehta

Prash Chandramohan
Sr. Product Marketing
Manager for MDM

Nimish Mehta
CEO & Co-founder

Meet LumenData at MDM Day, Informatica World 2015, to discuss Digital Transformation

May 12, 2015

Informatica MDM Day
The Cosmopolitan Hotel
Las Vegas, NV
Tuesday, May 12, 2015

Meet with LumenData’s expert team at MDM Day on May 12, at Informatica World 2015 in Las Vegas, to learn about how companies can continue to thrive with legacy systems in the digital era.  LumenData will be available by appointment to meet with prospects, customers, and partners for one-on-one chats about its MDM and Enterprise Digital Transformation service offerings and to share notes on successes, challenges, and innovations.

About MDM Day

MDM Day is an Informatica World event that is dedicated strictly to MDM with the goal to further strengthen the partnership between Informatica and its customers and partners, and to provide an opportunity for them to network with other like-minded MDM experts.  MDM Day is designed to be very interactive for attendees to learn what worked and what did not from Informatica customers’ MDM experiences, to hear and see the latest and greatest MDM capabilities from Informatica MDM experts, and to ask questions that pertain to their project in the roundtable discussion forums.

Webinar: “Is Quality Really Free?”

November 13, 2014

“Is Quality Really Free?”
Thursday, November 13, 2014, 9:00-10:00 AM PST
Register Now!

Did you miss the webinar? Watch it here.

Join LumenData’s CEO, Nimish Mehta, and a panel of esteemed experts in a free webinar on data quality hosted by IAIDQ (International Association for Information and Data Quality).

PRLog (Press Release) – November 7, 2014 – Santa Clara, CA – LumenData’s CEO, Nimish Mehta, will join a panel of esteemed executives from around the world to discuss the value of data quality in today’s data driven world. The free webinar will be hosted by IAIDQ (International Association for Information and Data Quality) in celebration of World Quality Day, November 13, and IAIDQ’s 10th anniversary.

IAIDQEach panelist will bring to the conversation a different perspective in the area of data and information quality. This ‘power panel’ with chosen subject matter experts from a diverse geography, application, and industry background shall provide the audience a balanced perspective of the current state of information and data quality in the industry today. Nimish Mehta’s focus for the discussion will include his expertise and industry experiences on master data management (MDM) in enterprise applications as well as custom deployments.

Nimish Mehta is a seasoned technology executive with more than twenty-five years of experience in managing global software businesses. He has held various executive positions at major high-tech companies including Senior VP Enterprise Information Management at SAP, Group VP, Master Data and Integration at Siebel Systems, CEO at Stratify, Inc. and Senior VP at Oracle Corporation, where he reported directly to CEO Larry Ellison. Nimish has also served as a Member of Technical Staff at AT&T Bell Laboratories.

“IAIDQ is a professional association that promotes the principles, disciplines, and best practices for achieving trustworthiness of information in organizational data,” said Piyush Malik, Director of Strategy on the IAIDQ Board of Directors. “Data of all shapes and sizes needs to be governed, managed, and curated appropriately to be treated like a real asset. The fundamental premise is better quality data leads to better quality decisions, and hence, better business outcomes”


The International Association for Information and Data Quality (IAIDQ) is a not-for-profit, vendor-neutral professional society of people who strive towards increasing the trustworthiness of information by promoting data quality as well as its governance. IAIDQ is a leading source of credible and unbiased best practices on how to improve information quality to deliver great business results. The mission of IAIDQ is to advance the quality of information around the world by building a community, supporting learning and sharing knowledge for the benefit of the profession and information consumers. Its members hold a wide range of positions, live across the globe, and work in all business-sector industries. For more information about IAIDQ, visit or email

View the press release here.

Networking Event with Aaron Zornes

November 13, 2014

Date: Thursday, November 13
Time: 6-9 pm CST
Location: III Forks Steakhouse, 17776 Dallas Pkwy, Dallas, TX

Aaron Zornes
Aaron Zornes
Founder & Chief Research Officer
The MDM Institute

Please join Chief Research Officer Aaron Zornes from the MDM Institute and LumenData executives for a networking event on Thursday, November 13, in the Greater Dallas/Fort Worth area. During this unique dinner, explore best practices for managing mission-critical data to provide a single view of customers, products, channel partners, suppliers and more.

Plan to attend and exchange ideas with your peers who are spearheading successful MDM implementations; planning second or third domains or other iterations; and able to share what worked and what didn’t in their MDM projects, what problems they solved, and what benefits they gained.

Informatica Business Partner

Co-sponsored by Informatica and LumenData, this event is complimentary for invited guests.

Register Now! To reserve your seat, please RSVP to LumenData by Thursday, November 6.

Webinar: Learn How Data Management Can Personalize Customer Experience

July 24, 2014

Retail in Real Time: Fast Analytics & the Consumer Revolution
Thursday, July 24, 2014, 11:00-11:45A PST

Register now!

Did you missed the webinar? Watch it here.

This webinar will give retailers a greater understanding of how data management and analytics technologies are combining to change the Retail landscape to give consumers a more personalized experience.

Technologies covered will include

  • CRM Re-targeting: Omnichannel Retailers can now find and target customers with highly relevant products and promotions.
  • Data Management Platforms: Retailers gain valuable insight on how to personalize their website UX in addition to ad targeting.
  • Machine Learning: Retailers can provide real-time personalization to consumers.

Join LumenData for Discussions on Informatica MDM Day!

May 12, 2014

Informatica MDM Day
The Cosmopolitan Hotel
Las Vegas, NV
Monday May 12, 2014, 9:00A-5:00P

PRLog (Press Release)May 08 & 09, 2014 – Las Vegas, NV – LumenData’s expert team will join other esteemed Informatica partners and customers on panels and in workshops on MDM Day, at Informatica World 2014 to share their insights and experiences on how to increase success with MDM and PIM.

LumenData will be participating in the following sessions on May 12, 2014:

  • 11:30A Driving Omnichannel Customer Engagement – PIM Best Practices at Murdoch’s Ranch & Home Supply
  • 04:05P Business Use Cases of Collaboration and Business Processes Management
  • 05:05P Ask the Experts. Meet LumenData at Table 6!

The company’s team will also be available for networking in the Partner Showcase area throughout MDM Day. Informatica World attendees are encouraged to stop by for a one-on-one chat about MDM and PIM experiences, insights on best practices, and to learn more about how the company can help clients meet business objectives.

The full MDM Day program is designed around key themes for both MDM and PIM:

Master Data Management

  • How to Engage the Business to Deliver Repeated Business Value
  • Empowering Customer Facing Teams with the Total Customer Relationship
  • Driving Efficiency in End-to-End Business Processes with Multiple Data Domains

Product Information Management

  • The New Digital Divide
  • Transforming your Business for Tomorrow’s Commerce—Best Practices with Product Information Management
  • The Global Digital Revolution: How Vendors, Distributors, Retailers and Individuals Interact in the Always-on, Connected World

Registration Fees
Informatica World registrants: Complimentary
Passes for MDM Day only: $595
If you haven’t already, register now!

See the press releases here and here.

LumenData to Exhibit at Gartner Enterprise Information & MDM Summit in April 2014

April 2, 2014

Gartner EIM & MDM Summit 2014
The Venetian Resort Hotel & Casino, Las Vegas, NV
Oracle Booth #310

Wednesday, April 2 – Friday, April 4, 2014
For more information, please contact LumenData at

PRLog (Press Release)Mar. 26, 2014LumenData, a leader in providing enterprise information management (EIM) solutions, will join Oracle’s exhibit at the 2014 Gartner EIM & MDM Summit in Las Vegas, NV, to provide in-depth information and insight on Master Data Management (MDM) capabilities and solutions offerings.  Visit with LumenData to learn how to minimize challenges through effective information management practices such as data quality and data governance and to explore how data management can uncover business opportunities.

About Gartner and Gartner EIM & MDM Summit
Gartner is a leading global information technology research and advisory company that provides technology insight.  The Gartner MDM Summit offers access to MDM experts from around the world and covers critical topics in information management to help organizations take control of their data to improve business performance.

See the press release here.

Business Perspective Lessons from the One-eyed Stag

February 21, 2014

Obsolete KPIs can be Lethal In the Aesopian fable of the one-eyed stag, a deer overcomes his visual handicap by grazing on a cliff near the sea with his good eye facing the land.  Since all his known dangers are on land, this keeps him safe from predators for a very long time – until […]

LumenData Jointly Hosts Oracle’s Roundtable Discussion on Evolving MDM/CRM Trends

December 7, 2011

King of Prussia, PA

Wednesday December 7, 2011, 5:30PM

To learn more, please contact LumenData at

How well do you know your customers? Join your peers on Wednesday, December 7, 2011 for an engaging discussion around the evolving Customer Data Management trends, the change drivers behind them, and the implication to your business.  Hear from industry leaders Oracle and LumenData about the keys to developing a successful customer data strategy to stay ahead of these trends, to maintain an advantage over your competitors, to improve your customers experience, and to maximize your business success.  Ford Goodman, Oracle’s VP of MDM, and Tarun Batra, LumenData’s President, will present.

LumenData Announces Informative and Innovative Sessions at HEUG Alliance 2011 including Customer Success stories, Data Governance, Data Management and more

March 27, 2011

Colorado Convention Center, Denver, CO

When:  March 27-30, 2011

LumenData will be co-presenting at five sessions during upcoming Conference in Denver, CO.

View the full press release here.