What is GDPR? The GDPR is an overhaul of country-specific rules and regulations that puts personal information back into the hands of the individual. Personal data is defined as any information relating to an already identified individual or that can identify an individual directly or indirectly. The regulation went into effect in April 2016 but […]
Predictive Analytics Engine Our Predictive Analytics engine continues to generate significant value for our customers. We are now routinely generating 85%+ prediction accuracy for metrics such as Lifetime Customer Value, Cart Abandonment, and others based on clients’ CRM and MDM data. Hosted on Amazon AWS, our engine generates predictions in millisecond intervals, which makes it […]
LumenData is excited to welcome a multinational IT company to our portfolio of clients! The company has chose us to implement Oracle Data Governance. LumenData also continues to work with one of the largest American supermarket chains in implementing Oracle Customer Hub. Additionally, we are working with a large, public university to integrate Salesforce.com into Customer Hub. All […]
LumenData is proud to announce that two multinational corporations in the high-tech industry have chosen LumenData for their MDM implementations. The first company is a leading provider of networking equipment. We are assisting the company with their program management office (PMO) MDM approach and with the development of an MDM roadmap and strategy. The second […]
LumenData has developed five different sales plays for CRM CX (Sales, Marketing, or Service) clients around MDM and Data Quality. We believe that they represent a strong opportunity to help customers leverage data to advantage. We are also please to announce that we have created an all-new user interface for Data Stewards using the new […]
LumenData is proud to announce the successful recent launches for our clients in the Life Sciences, High Technology, Manufacturing, Financial Services, and Retail industries. Solutions launched include Customer Data Hub, Supplier Management Hub, Product Data Hub, Data Quality, and Data Governance. We are also excited about new upcoming projects with our new clients in the […]
LumenData introduces an Address Cleansing Web Service for Oracle’s OCH platform that standardizes, corrects, and enhances addresses at the point of entry. Addresses are standardized to postal service guidelines for consistency. Lists of suggestions are provided for incorrect or incomplete addresses. Enhancements include completion of plus-four codes and derivable missing postal elements.
LumenData is proud to announce the general availability of pre-built integration between Oracle Customer Hub (OCH) and Salesforce.com, and between OCH and CRM OnDemand (CRMOD). These two solutions not only provide our customers with rapid implementation but also enable them to easily configure and customize the integration solution to meet their unique needs.